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Marketing Manager Russia & CIS

 The client of Acteon is one of the world's most reputable company within the luxury sphere of highest-quality jewelry, watches and fashion accessories. Their brand covers a worldwide presence throughout a large number of boutiques and distribution networks. Their successful development in Russia has led them to recently decide to take over the activity of their historical partner and distributor. To help the brand achieve sales and profit targets, the company is now looking for a highly qualified Marketing Manager.

 The role:

  1. Support  the General Director in developing high quality brand strategies and building marketing plans that drive the business forward in the region.
  2. Responsible to develop and implement a strategy and action plan to maximize CRM tool effectiveness, working closely with Store managers and front line staff
  3. Grow effective customer database, focusing on gathering qualitative data at store level
  4. Work out O2O programs to increase revenues through development of key clients
  5. Develop plans and actions to achieve CRM KPI’s
  6. Responsible to develop and implement a local promotion plan aimed to significantly increase traffic and awareness of Russian stores, maximizing and tracking sales return on each activity
  7. Responsible to develop and implement with local agency a media plan aimed to push brand visibility and generate editorial returns, providing regular status on earned vs spent media
  8. Significantly enhance presence and visibility in digital media

The candidate:

  1. Marketing Degree, preferably with a specialization in the luxury industry
  2. Significant marketing experience, with at least some years for a luxury brand
  3. Strong knowledge and experience in Marketing techniques and tools
  4. Proven track record of marketing activities development and roll-out
  5. Strong commitment and drive
  6. Team player with concrete ability to make things happen
  7. Fluent in Russian and English 
  8. Proficient in MS Office and knowledge of SAP/BW

Please apply for the position here or send your CV to Alena Drobinina: drobinina@acteon-ru.com